Pricing

No price list, because it would be wrong for you

Two enquiries in the same week asking for “a website” routinely differ tenfold in what they actually need. A headline figure would be meaningless for most people reading it. What we can give you here is more useful — exactly what moves the number in every category we work in, so you can place yourself on it before we speak.

Request a custom quote Book a free consultation

How we price

The rules we quote by

These apply to every engagement, in every category, regardless of size.

Scope before number

You will never receive a price without a written description of exactly what it buys, and what it does not.

Priced on the work, not the logo

The same scope costs the same whether you are a two-person startup or a listed company. Larger organisations often pay more, but for a reason on the scope sheet — more stakeholders, more review, more integration — not because of who they are.

Options, not a single take-it-or-leave-it

Where a smaller version of the work would still be worth doing, we show you that version and what you give up by choosing it.

We say when you do not need us

If the problem is better solved by a tool, a hire, or doing nothing for another quarter, we would rather tell you on the call than sell you a project that will not work.

The process

From first call to a number

Four steps. Nothing is priced before it is written down.

A scoping call

Free, no obligation. We ask what you are trying to move, what has already been tried, what constraints you work under, and roughly what you have to spend. Knowing the budget early is not a trap — it decides whether we propose one thing done well or three things done thinly.

A written scope

We put the work in writing before we put a number on it: what is included, what is explicitly not, what we need from you, and how we will know it worked. Most disagreements about price are actually disagreements about scope that nobody wrote down.

A quote against that scope

One price for the scope as written, and where a decision is still open, the cost of each option side by side so you can choose with the trade-off visible.

Re-quote when the scope moves

Requirements change; that is normal. When they do we tell you what it costs before we do it, rather than absorbing it quietly and raising the invoice at the end.

By category

What actually drives the cost

Seven categories, each priced on different variables. Find yours and you will know which questions to bring to the call.

Digital Marketing

Priced on how many channels you run, how much creative they consume, and how much of the execution is ours.

Custom Quote

How pricing is determined

How many channels: Each channel is a separate discipline with its own setup, creative requirement and reporting overhead. Two run properly usually cost less and return more than five run thinly, which is why the first conversation is often about running fewer.
How much creative it consumes: Paid social burns through creative continuously; search barely touches it. For most e-commerce and consumer accounts the production requirement is the larger share of the cost, not the account management.
Whether there is history to work from: An account with clean historical data starts optimising almost immediately. Starting cold means a learning period during which spend is buying information rather than customers, and that period has to be budgeted for honestly.
Who does what: Running the accounts end-to-end is a different engagement from working alongside an in-house team who own the platforms. Both are common; they cost different amounts.
Reporting depth: A monthly summary is straightforward. Multi-touch attribution wired into your CRM is a build in its own right, and worth quoting separately so you can decide on it separately.

Typical project scope

Most engagements here are ongoing rather than one-off, because paid and organic channels lose ground the moment they stop. A typical arrangement covers strategy, channel setup or audit, campaign management, the creative required to keep those campaigns fed, and reporting on an agreed cadence.

Deliverables

Channel strategy and measurement framework
Account setup, audit and tracking configuration
Campaign build, launch and ongoing optimisation
Ad creative and copy in the formats each channel needs
Landing pages or conversion-path recommendations
Reporting against agreed metrics, on a fixed cadence

Usually engaged as

Ongoing retainer
Focused sprint
Advisory

Media spend is separate. Advertising budget is paid to the platforms, not to us, and is never included in our quote — so you always know which part of the number is our fee and which part reaches the auction.

Request a quote for Digital Marketing See what Digital Marketing covers

Website Development

Priced on how many distinct page types there are, what has to connect to what, and who is writing the content.

Custom Quote

How pricing is determined

Templates, not pages: Forty pages using six layouts is a six-template build. Six pages that each look different is a six-template build too. The count that matters is unique layouts, which is usually far lower than the page count people quote us.
Whether design already exists: Building from an approved design system is materially cheaper than designing and building. If you have brand assets, bring them to the call — it changes the number.
What it has to integrate with: Payments, booking, CRM, inventory, ERP, login. Each integration is a project of its own, and one against a system with a clean, documented API costs a fraction of one against a system without.
Who writes the content: Copy and photography are frequently what delays a launch rather than development. Whether we produce them, edit yours, or receive them finished is one of the larger swings in a website quote.
Performance and accessibility targets: Meeting a specific Lighthouse or WCAG conformance level is achievable and worth doing, but it is engineering work with a cost, not a checkbox — so we scope it explicitly rather than implying it is free.
What happens after launch: Hosting, updates, monitoring, security patching and content changes are ongoing. We quote them separately so you can take them on internally if you would rather.

Typical project scope

A defined build with a launch date: discovery and structure, design of the required templates, development, content population, testing across devices and assistive technology, and handover with training. Ongoing maintenance is quoted as its own line rather than bundled invisibly into the build.

Deliverables

Sitemap, page structure and technical requirements
Designs for each unique template, desktop and mobile
Production build with a content system your team can edit
Integrations, forms and conversion tracking
Cross-browser, mobile, performance and accessibility testing
Technical SEO groundwork — metadata, structured data, sitemap
Handover documentation and a training session

Usually engaged as

Fixed-scope project
Focused sprint
Ongoing retainer

Request a quote for Website Development See what Website Services covers

Branding

Priced on how much the identity has to cover, and how many people have to agree on it.

Custom Quote

How pricing is determined

New identity or refresh: Evolving an existing brand that already has equity is a different exercise from creating one from nothing. A refresh is usually narrower, but not always cheaper — working within existing constraints can be the harder problem.
How many applications it has to survive: An identity that only needs to work on a website and a deck is a smaller system than one that also has to hold up on packaging, signage, uniforms, vehicles and a trade stand. Every application adds artwork, testing and specification.
Whether naming or research is included: Naming, positioning work and market or competitor research are each substantial pieces. They are quoted separately so you can include only what you actually need.
How many people approve it: Two founders deciding in a room is a fast process. A committee across regions with a board sign-off is a slower one, and the review cycles are real cost — which is why we ask early who has to say yes.
How much of the rollout we do: Delivering the identity is one thing; applying it across every existing asset is another, and for an established business it is often the larger half.

Typical project scope

A fixed-scope project with defined rounds of review, working from strategy through to a documented identity system and the asset files your team and any future supplier will need. We agree at the start how many applications the system must cover, because that is what determines its size.

Deliverables

Brand strategy: positioning, audience, tone of voice
Logo system with the variants real use requires
Colour palette and typography, specified for print and screen
Usage guidelines — clear space, misuse, minimum sizes, accessibility
Core templates and application artwork for the agreed contexts
Master asset files in the formats other suppliers will ask for

Usually engaged as

Fixed-scope project
Focused sprint

Request a quote for Branding See what Creative Services covers

Video Production

Priced on shoot days, locations, crew and how many finished cuts come out of it.

Custom Quote

How pricing is determined

Whether there is a shoot at all: Editing footage you already have, or producing motion graphics and animation, avoids the largest cost in video entirely. Not every brief needs a camera.
Shoot days, locations and crew: The single largest driver. Every additional day, location move, or crew role adds cost, and so does anything that requires permits, insurance or a controlled environment.
What appears on screen: Presenters, actors, a location, a set, props and licensed music each carry their own fee. Filming your own team in your own space is a genuinely different budget.
How many finished pieces: One shoot can yield a hero film and dozens of cutdowns, but each cutdown is edit time. Deciding the full deliverable list before the shoot is much cheaper than discovering it afterwards.
Post-production depth: A straight assembly edit and a piece with motion graphics, colour grade, sound design, subtitling and multiple language versions sit at opposite ends of the range.
Revision rounds: We agree a number up front and include it. Open-ended revisions are the most common way a video budget quietly doubles, so we would rather set the expectation than absorb it.

Typical project scope

A project scoped from a written brief: concept and script, a production plan, the shoot, and post-production through to the agreed deliverable list in the formats each platform needs. Where output is continuous rather than one-off, this runs as a retainer with an agreed monthly volume instead.

Deliverables

Concept, script and storyboard
Production plan — schedule, locations, crew, equipment
Filming with a crew sized to the brief
Edit, colour grade, sound and motion graphics as scoped
Platform-specific exports, aspect ratios and cutdowns
Subtitles and captions
Master files and the raw footage

Usually engaged as

Fixed-scope project
Ongoing retainer
Focused sprint

Request a quote for Video Production See what Creative Services covers

AI Automation

Priced on how many workflows, what they have to connect to, and how much it matters when one fails.

Custom Quote

How pricing is determined

How many workflows: Each automated process is scoped and built individually. We usually recommend starting with the one that wastes the most hours, proving it, and expanding from there rather than automating everything at once.
What it has to connect to: The systems involved matter more than the automation itself. A modern tool with a documented API is straightforward; a legacy system with no integration path may need a workaround that costs more than everything else combined.
How much it matters when it breaks: An internal workflow that can fail quietly for an hour is a different build from one sitting in front of customers. Error handling, retries, alerting and fallbacks are most of the engineering in anything business-critical.
Whether it touches sensitive data: Personal, financial or health data introduces requirements about where data goes, which models may process it, and what is logged. This constrains the design and takes review time, and we would rather price that in than discover it late.
Who owns it afterwards: A system your team can modify needs documentation and training. One we maintain is an ongoing arrangement. Both are legitimate; they are priced differently and should be decided deliberately.

Typical project scope

An audit of where time is actually being lost, then a build of the highest-value workflows with the integrations they require, tested against real cases and handed over with documentation. Ongoing monitoring and iteration is a separate arrangement.

Deliverables

Process audit identifying automation candidates by hours recovered
Solution design, including which tools and models and why
Built and tested workflows integrated with your existing systems
Error handling, alerting and fallback paths
Documentation your team can maintain from
Team training and handover

Usually engaged as

Fixed-scope project
Ongoing retainer
Advisory

Third-party costs — model API usage, automation platform subscriptions, hosting — are billed by those providers and are not part of our fee. We estimate them during scoping so the running cost is visible before you commit.

Request a quote for AI Automation See what AI & Automation covers

Web3 Consulting

Priced on whether you are launching or sustaining, and how many hours a day the community needs someone in it.

Custom Quote

How pricing is determined

Launch or ongoing: A launch is a concentrated, deadline-bound effort. Sustaining a community afterwards is continuous and staffed. Most projects need both, sequenced, and they price separately.
Community coverage: The largest variable by far. A moderated Discord and Telegram across time zones is a staffing question before it is a marketing one, and coverage hours drive the number more than anything else here.
How many channels and languages: X, Telegram, Discord, developer forums and regional communities each need their own presence and voice. Multi-language community operations multiply this rather than adding to it.
Technical content depth: Documentation, integration guides and research pieces need a writer who understands the mechanics. That is a scarcer and more expensive skill than general marketing copy, and pretending otherwise produces content this audience will publicly correct.
Research and analysis: Competitor teardowns, holder analysis and market research are scoped as their own workstream when a project needs them.

Typical project scope

Go-to-market and community: research and positioning, a launch communications plan, and the ongoing operation of the channels where your users actually are. Sustained presence is the deliverable — this is not a category where a burst of activity achieves anything.

Deliverables

Market, competitor and community research
Positioning and narrative that holds up to an informed audience
Launch communications plan, including what to say when things go wrong
Community setup, moderation and daily operations
Content across social, community and technical documentation
Reporting on community health rather than vanity metrics

Usually engaged as

Ongoing retainer
Focused sprint
Advisory

Scope boundary: we work on marketing, community and go-to-market. We do not provide financial, investment, tax or legal advice, we do not make claims or projections about token price, and we do not run engagement farming or bought-follower campaigns. If a brief depends on any of those, we are not the right fit and will say so on the call.

Request a quote for Web3 Consulting See what Web3 & Blockchain covers

Business Consulting

Priced on how deep the engagement goes and how much of it we deliver rather than advise on.

Custom Quote

How pricing is determined

Advice or delivery: Reviewing a plan and recommending a direction is a different commitment from building and running what we recommended. The gap between those two is the biggest lever on the price.
How much of the business is in scope: One function with one owner is contained. Anything spanning sales, marketing, operations and finance requires far more discovery, more interviews and more people whose agreement is needed.
Diagnostic or ongoing: A one-off assessment with recommendations has a defined end. An ongoing arrangement — regular sessions, a standing second opinion, support through a change — is a different shape entirely.
How much access we get: Useful recommendations depend on real data and honest conversations. Where information is scattered or has to be reconstructed, discovery takes longer, and that shows up in the quote.
Onsite requirements: Most of this works remotely. Where onsite presence, workshops or travel are needed, those are quoted separately and transparently.

Typical project scope

Either a defined diagnostic — discovery, analysis, findings and a prioritised plan with the reasoning shown — or an ongoing advisory arrangement at an agreed cadence. Where the recommendation is work we can do ourselves, that is quoted as a separate engagement so the advice never doubles as a sales pitch.

Deliverables

Discovery: interviews, data review, current-state assessment
Findings written plainly, including the ones that are uncomfortable
A prioritised plan with the reasoning and the trade-offs shown
Whatever the specific engagement calls for — process design, go-to-market plan, org or channel strategy
Working sessions with the people who have to execute it
Follow-up review at an agreed point

Usually engaged as

Advisory
Focused sprint
Fixed-scope project

Request a quote for Business Consulting See what Business Consulting covers

Engagement models

Four ways of working together

Which one fits is usually obvious once the scope is written down — and we will tell you if you have picked the expensive way to buy the same outcome.

Fixed-scope project

A defined piece of work with a clear finish line — a site build, a brand identity, a video, an automation. Priced once against a written scope.

Best for: Work with a definable end state.

Ongoing retainer

A recurring monthly scope for work that does not finish: campaign management, content production, community operations, maintenance.

Best for: Anything where stopping means losing ground.

Focused sprint

A short, concentrated block aimed at one outcome — a launch, a migration, a diagnostic, a campaign that has to be live by a date.

Best for: A deadline or a single decision that is blocking everything else.

Advisory

Strategy, review and direction without us running the execution. Your team does the work; we help decide what the work should be.

Best for: Capable in-house teams that need a second opinion, not a vendor.

Questions about the quote

Including the one you are probably already thinking.

Why are there no prices on this page?

Because any number we published would be wrong for most of the people reading it. The same request — 'a website', 'social media', 'a video' — routinely differs by an order of magnitude in scope between two enquiries in the same week. A headline figure would either be so low it is meaningless or so high it puts off work we would have been glad to do. We would rather spend twenty minutes understanding what you actually need and give you a real number.

Can you give me a rough idea before a call?

Yes. Email or message us a few lines about what you are trying to do and roughly what you have to spend, and we will tell you whether it is realistic before you commit to a meeting. We would rather say 'that budget does not reach that outcome' in an email than at the end of a proposal.

Do I need a budget in mind before contacting you?

It helps considerably, and it is not a negotiating tactic. Knowing the budget tells us whether to propose one thing done properly or a broader programme. Without it, we are guessing, and a proposal built on a guess wastes your time and ours.

Is the consultation really free?

Yes. There is no charge and no obligation for the scoping call, and it is not a disguised sales presentation — if we do not think we are the right people for the work, we say so on the call.

What if I only want part of what is listed?

That is normal, and often the better decision. Everything on this page is scoped in pieces precisely so it can be bought in pieces. Tell us which part matters most and we will quote that.

How do you handle work that grows mid-project?

We re-quote it before doing it. If a request falls outside the written scope, we tell you what it costs and you decide. Nothing gets added to the final invoice that you have not agreed to in advance.

Let's Grow Together

Ready to take your business to the next level?

Whether you need a full digital strategy, a high-converting website, or a Web3 marketing campaign — we're here to help you win.

Book a Free Consultation View Our Services

digiblock.marketing@gmail.com +91 83003 40677